Tag:Fantasy Sports
Posted on: July 13, 2009 9:06 am

Fantasy and Social Behavior - Part II

Last month I wrote a little bit about the social features within the context of your league.  But with the web becoming ever more social, is there a need for the fantasy player to be able to port their fantasy league experience outside of their league?  I expect the people that participate in these discussions to be able to give me some good feedback here.  You guys are already part of the CBSSports.com community.  You are social beings by and large.  I'm assuming that many of you not only use this site to communicate with others, but use the other social sites on the web that are popular right now like the Facebooks and Twitters of the world.  It seems like there is a need for people to be able to express themselves on these sites, to let others know who they are are and what they are all about.  I've noticed people listing out their favorite musicians/bands, favorite quotes, favorite movies, favorite books, etc.  They list recently read books and recently watched movies.  They take quizzes and post them to their profiles all so they can show people how much they know about the Michael Jackson memorial ceremony and other trivial topics. 

Knowing how passionate our user base is, I can't imagine that this type of behavior wouldn't translate to Fantasy sports.  In trash talking I can imagine it'd be nice to be able to easily point to your league's standings in a post.  When talking about players, it'd be nice to easily be able to point to your roster, or your league's transaction report to show the add/drops and trades you've made.  And what about past championships won?  Wouldn't it be cool to have a place where you can point to in order to show off your fantasy prowess?  Do you care about these types of features?  Would people outside of your fantasy league or outside of the fantasy community care to see this stuff?  What else could be pulled out from your league to take with you as a badge of honor?  What about your reputation or rating? 

If I'm way off base here, let me know. 
Posted on: March 30, 2009 3:09 pm
Edited on: April 1, 2009 10:53 am

Allow Myself to Introduce...Myself.

If you're reading this, then the world is in some sort of post-apocalyptic state and you are a survivor looking through lost artifacts trying to find out what life was like before all this happened to our world.  Fantasy Sports was the focus of our culture and the winners of Fantasy leagues were kings in our society.  Seriously though, you can imagine my surprise when I was asked to start blogging about the CBSSports.com Fantasy Products. Would people really want to read about this stuff? Well, I thought about it for all of 5 seconds when I decided, ABSOLUTELY.  If people were going to treat a free utility such as Facebook like it slept with their wife just for changing their layout a little bit, then users certainly will be interested in what the product team has to say about their Fantasy products. If it’s one thing we know about you guys, it is that you are extremely passionate about Fantasy.  And what I’m hoping to show you through this blog is that the CBSSports.com Fantasy Product team is as passionate about Fantasy Sports as our customers. 

Anyway, as you can see at the top of the page, the name in my profile is Mike Levine, and you can also check out the little info box to the right that tells you that I am the Sr. Product Manager for Fantasy Sports.  Whatever.  I've never been big on titles and feel as though I've been doing the same job for the last 9 years that I've been here, regardless of what my title has been. The bottom line is that I LOVE fantasy sports. In fact our whole product team LOVES fantasy sports. And while that might not sound like a big deal, think about 99% of the other industries in the world. Do you think product people in a tire company go home and talk about tires or rubber?  Do you think a window guy wants to go home and even begin to think about glass?  We leave here and then go back to our computers to draft, set our lineups, check live scoring, and talk trash to our league mates. And some of those league mates are people we just sat next to all day at work. What kind of sick people are we? 

Danielle MacLean - Director of Fantasy Sports : As far as I can tell she's only ever won 2 College Fantasy Football leagues (back to back) and she never lets anyone hear the end of it. 

Corey Guerrera - Product Manager : The young, brash Fantasy player; plays by his own rules, doesn't care what the experts say, and has the track record to backup his philosophy.

Chris Soblotne - Product Manager :  A total Cleveland and Florida State homer who drafts players from either of those places rounds ahead of where they are projected to go. 

Fazal Imam - Producer :  Jack of all Fantasy Sports, Master of None.  Fazal is asked to be a part of every fantasy league in this building based on his reputation for being a sports savant, but I can't remember the last time he won a league. 

Melissa Klunder - Associate Product Manager :  The newest member of the team so we have very little to go on in terms of her Fantasy identity, but she seems highly capable and is a true sports-aholic. 

Me?  I am old school.  I always draft 2 RBs in the first two rounds of my football draft and always build my baseball teams up the middle.  So basically, I lose because I refuse to adapt…a once proud fantasy champion who now is subject to the ridiculing of a commoner.  All too often I now hear the following phrase from my friends/league mates, "Dude, don't you WORK for SportsLine?”  And I’ll tell you just like I tell them, that just because I produce these products it doesn’t actually make me better than anyone else in Fantasy. 

The reason I'm telling you all of this is because I think you deserve to know who is making the decisions about the products you are all using. I thought that maybe I could give you all a glimpse inside the making of our Fantasy games and products. And that's what the intention of this blog is; to give you some insight into the decision making, the new ideas being kicked around, maybe some tips about how to use our products, alert you to seldom used features, changes we might be making, weird lineup deadlines, and just about anything else you can think of.  Feel free to chime in on the message board at the bottom.  I will try to stay on top of the chatter as best I can.  Also, I am open to any feedback you might have about how this blog could better serve you. But please don’t use this area to report bugs.  We have an amazing customer support team that can help you with any specific issue you might have within your league and you can reach them from the Help link in league navigation.

Category: Fantasy
The views expressed in this blog are solely those of the author and do not reflect the views of CBS Sports or CBSSports.com